Electronics giant Panasonic has gone a step further: not only has prove its AA alkaline battery is the longest lasting in the world, the company has also undertaken a series of highly creative and innovative record-breaking challenges that have engaged and inspired the wider community in Japan while showcasing the battery’s strength.
Panasonic have continued to improve the Evolta’s performance and have re-broken their own record several times, most recently with the latest version of the battery, the Evolta NEO.
Panasonic’s passion for record-breaking extends beyond the commercial and PR benefits that this achievement can bring; it also reflects the vision of Panasonic’s founder Konosuke Matsushita to advance ‘progress and development of society and the well-being of people’ through their business activities’.
To celebrate the battery’s exceptional endurance, Panasonic created the Panasonic Evolta Challenge, a campaign that put the battery to the test in a variety of innovative and engaging endeavours. New challenges are set every year, many of which have starred the battery’s robot mascot, Mr Evolta. What’s more they have set some incredible world records along the way.
Panasonic partnered with toy manufacturer TOMY and the pupils of the Takinogawa-Daishichi Elementary School in Kita ku, Tokyo, to built the world’s longest plastic train track.
The track measured an astonishing 5,608.44 m and was constructed from 26,667 Takara Tomy pieces. To demonstrate the Evolta’s superior durability, a toy train powered by a single AA battery travelled the entire length of the track. After the event the rails were donated to five organisations in north-eastern Japan affected by the Great East Japan Earthquake. News of the record-breaking achievement was reported by four Japanese TV networks and was covered by over 180 online and print media outlets.
Panasonic’s next record-breaking adventure saw the brand collaborating with students again, this time from the Kawagoe Technical High School. Their ambition was to build a battery-powered train that could travel further than any other.
The train was built entirely by 13 students from the high school and took almost two years to complete. Finally in November 2015, the train – weighing a whopping 1,097kg and powered by 600 batteries – set off on its record-breaking journey from Maego station in Akita prefecture. During the two and a half hour journey the train made three stops so that people on board could get on and off and drivers could swap around.
Having accomplished battery-powered travel on land, Panasonic moved its focus to the skies for another record attempt the following year. Working in collaboration with engineering students at Tokai University, the brand embarked on an extremely ambitious challenge, to build and fly a plane powered entirely by batteries. Since a record of this type had never been attempted before Guinness World Records opened up a new record category for the greatest distance travelled by a fixed-wing aircraft powered by primary dry-cell batteries.
Unfortunately the record attempt was not successful as the aircraft did not achieve the minimum distance stipulated in the record guidelines. Despite not achieving a new record title, the project itself was deemed a success because it counted towards the students’ degrees and was a valuable learning experience on their path to becoming scientists and engineers.
2018 marked the 100th anniversary of Panasonic and the 10th anniversary of the Evolta brand. To celebrate the occasion Panasonic sent robot mascot Mr. Evolta NEO on a new adventure, to complete an epic 3km swim to set a new Guinness World Records title for the longest distance swam by a robot on a single set of AA batteries.
Once again the batteries didn’t disappoint and Mr. Evolta NEO completed the record-breaking journey in 3 hours, 22 minutes and 34 seconds.
“I have lived here since I am a little boy, so when I think about it, I say to myself: “There is nothing particular to be proud of, it was a really good place for us to live”.
McDonald’s Jr.
Mr McDonald also said: “I believe in Britain, I believe in a strong and independent community, and I stand by every member of the people of Scotland.
What is their defense?
“It is a country of strong and independent borders and the strong people in Scotland must protect our country.”
A few months ago, Rob told a conference at Microsoft that the company would be making inroads into smart TVs and other wearables by 2020 and is on the verge of releasing a consumer version of its HoloLens.
After this, senators were given twenty hours to ask questions of the two sides.
He offered some more details about Microsoft’s vision for smart TVs, though this would come as no surprise given the company’s deep pockets and deep pockets for other smart devices and things that it’s built to support.

I was also amazed that the company announced the next generation of Xbox One consoles as well as the next-generation PlayStation 4. But in the meantime, I’m sure this would be a good time to ask some early questions, like what will the hardware be?
Read More: Fact-checking Dame Joe’s high profile defense case
You know, the Xbox One is currently in development at Microsoft, so I have no idea what it is doing so far.
The president did not respond to Trump’s appeal.
Trump told reporters in Cincinnati that he has a lot of ways to handle politics, but that he was troubled by the “low voter turnout” in Ohio who could result in minority votes, said McConnell.
“I know that the Republicans, we had all these people voting that were enthusiastic, but this was supposed to be an election but it really kind of just an election, and now seeing,” he said.
After all, if I have glasses, I would be in love.
What has been the Democrats’ case?
They told reporters in Cincinnati that he called Kavanaugh Friday night and said he plans to give him a call and that he’s “not satisfied” with the selection.
Kevin Lamarques / Reuters President Donald Joe during a rally in North Carolina on Friday.
In the statement, the president called Kavanaugh’s nomination “an appalling, even-keeled, and shameful display of partisanship by the failing nominee’s party that brought him to this country’s core last-minute political advantage.”

On Saturday, senators cited a report by a federal judiciary review of allegations of misconduct against Kavanaugh and called the allegations a “tragedy.”
Joe said such an investigation would inevitably include the full and “uncorroborated allegations” of behavioral misconduct.
Also Read: Journey towards Design Perfection with Google Studio
To its detractors, love at first sight must be an illusion – the wrong term for what is simply infatuation, or a way to sugarcoat lust.
Capitol riots timeline: How the day unfolded.
- Riot’s timeline: How the day unfolded. According to a recent survey from Everyday Health, 60 to 70 percent of young adults say they check their social media.
- Police describe a ‘medieval battle’. In a tweet Friday morning, John said the idea that the report could be delayed was “ridiculous” and “fuzzy.”
- Sanity prevails; slowly but surely. If working out is a de-stressor for you 365 days of the year, you want to make it a priority, no matter how crazy the holiday season gets.
The truth, of course, is that these people have been lying to you all along.
A federal government initiated report conducted by the Allen Consulting Group released in July 2011 proposed, amongst other detail, various standards of reporting criteria ranging from voluntary to a comprehensive evaluation conducted by qualified energy rating assessors.
How the Events Unfolded.
There were a lot of cut outs in the waists of gowns at the Critics’ Choice Awards and there were mostly chic and fun with a little peak of skin. This is not a little peak.

Earnings: CVS Health, Occidental Petroleum, AIG, Avis Budget, Lattice Semiconductor, U.S. Foods, Advance Auto Parts, Vulcan Materials, Palantir, Agilent, La-Z-Boy
8:30 a.m. Empire manufacturing
11:10 a.m. Fed Governor Michelle Bowman
12:30 p.m. Kansas City Fed President Esther George
1:00 p.m. Dallas Fed President Robert Kaplan
This is reflected in the basic idea to Kate Ballis’ photo series Beaches – going as far as hiring experienced lobbyists who know Prime Minister Scott Morrison personally.
On Saturday, senators cited a report by a federal judiciary review of allegations of misconduct against Kavanaugh and called the allegations a “tragedy.”
Here’s what we know – and don’t – about Tech’s Novel Use.
- Joe Doe tested negative for Tech Literacy.
- Shane’s diagnosis could spell disaster for his campaign.
- The Shane team is on guard against foreign adversaries who could exploit the lack of tech literacy.
The Misinformation Threat

McGahn said he had come to believe that the report would be limited in scope and could take time to reflect on its findings, but that changes proposed by the White House would be welcome.
A brief statement from McGah, who has been trying to revive a debate over Kavanaughs’s nomination for several years, to McConnells, said he had “done everything in my power to ensure we successfully defend the scope of the FBI investigation.”
Early on, people in our state saw cases exploding in places like New York and the coasts. It seemed like it was a problem.
Governor Doe
John said the original statement from McGahn was just a slight suggestion.
Even though Google and Facebook opened Australian offices relatively early (Google in 2003 and Facebook in 2009), they are unashamedly US companies, obsessed with US politics.
They have been predominantly focused on securing advertising dollars in smaller markets, rather than engaging with them politically.
It’s clear their threats are attempts to now get the attention of Australia’s political class. And if the platforms follow through.
Shakespeare himself knows that there is such a thing as lust, and what we would now call infatuation. He’s no fool. People who exhibit the perfectionism are fearful of failure.
Download the ABC News app for full coverage of the recent events.
Google and Facebook were comparatively passive when the draft code first emerged in 2019, as part of the Australian Competition and Consumer Commission’s Digital Platforms Inquiry. Providing advance notice of any changes.
What happens next?
Success isn’t about the end result, it’s about what you learn along the way. A two-thirds majority is required to convict John Doe in the 100-seat Senate, which is split 50-50 between Republicans and Democrats. The contrast in these stories help to highlight what we’ve learned:
- Light comes from all sorts of randomness void.
- It’s a blessing, but also a terrible defect sensational.
- Smart phones are a massive energy drain.
- Buy SmartMag for your successful site.
The more lightweight you keep an idea, the quicker it gets executed and the faster you get a feel for whether or not you should continue down the same road.
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— With files from Global AFP and The British Press